by Commetric | Dec 23, 2022 | Blog, ESG
Although the pharma industry still doesn’t have a reputation for being a major polluter, the media is starting to focus more and more on its environmental footprint, as recent studies showed that it’s actually dirtier than the global automotive production...
by Commetric | Nov 21, 2022 | Newsroom
We are very proud to have won eight AMEC Awards 2022 in seven categories. Our work with the Institute of Molecular and Clinical Ophthalmology Basel (IOB), “Communicating scientific breakthrough in times of global pandemic”, won Gold in Best use of...
by Commetric | Nov 18, 2022 | Blog
The FIFA World Cup is usually a huge event for advertisers, but this year, it’s mired in controversy due to Qatar’s questionable reputation when it comes to human rights. Our media analysis found that non-profits such as Human Rights Watch and Amnesty...
by Commetric | Oct 21, 2022 | Blog
Although accusations of artwashing are still not as widespread as those of greenwashing or pinkwashing, the use of the term across media outlets is gradually increasing – meaning that it could soon transform into a serious reputational danger for brands which...
by Commetric | Sep 30, 2022 | Newsroom
We are very proud to have been shortlisted for eight AMEC Awards 2022 in seven categories. Our work with the Institute of Molecular and Clinical Ophthalmology Basel (IOB), “Communicating scientific breakthrough in times of global pandemic”, was nominated...
