Gillette Ad Controversy: Social Media Insights

Gillette Ad Controversy: Social Media Insights

Analysing the Twitter conversation around Gillette’s controversial ad, we found that the backlash might have been overstated by traditional media and that the brand’s campaign was successful in terms of reach and customer engagement. In addition, we...
Davos 2019: AI and global growth on CEOs’ minds

Davos 2019: AI and global growth on CEOs’ minds

In the beginning of every year, the media shines its spotlight on the Swiss Alpine town of Davos, where political and business leaders from around the world gather to chew over the issues of the day. Interestingly, the conversation around this January’s World Economic...

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