by Commetric | Oct 29, 2020 | Blog
With the US election around the corner, we decided to analyse the social media performance of the two presidential candidates- Donald Trump and Joe Biden. We looked into all their posts on Twitter, Facebook, and Instagram for the period July- October 2020, and the...
by Commetric | Sep 24, 2020 | Blog
Why do science communications so often fail to achieve their objectives? Earlier this year the World Health Organisation (WHO) hired public relations firm Hill+Knowlton Strategies to develop a communications programme in the context of the intense criticism levelled...
by Commetric | Jul 9, 2020 | Newsroom
We are very proud to have been distinguished at the AMEC Awards 2020 in five categories. Our multi-market measurement and evaluation programme for VisitBritain in cooperation with Notified won silver for Best multi-market reporting and a bronze ‘Step change award’ for...
by Commetric | Jul 6, 2020 | Blog
Some of the world’s biggest brands have joined a month-long boycott of Facebook advertising in a bid to make the social media giant take tougher action against hate speech. Analysing the media discussion around the Stop Hate for Profit campaign, we found that...
by Commetric | Jun 26, 2020 | Blog
With this year’s Pride celebrated primarily online, many brands invested in creative and provocative ways to showcase their support for the LGBTQ+ community. Analysing the media discussion around the celebration, we found that Apple, Netflix, Disney and Nike...