by Commetric | Aug 25, 2020 | Blog
Chinese video-sharing app TikTok found itself embroiled in a severe political crisis as President Donald Trump threatened to ban it from operating in the US, one of its biggest markets, over concerns that the platform could pass US data to Chinese state agencies....
by Commetric | Jul 6, 2020 | Blog
Some of the world’s biggest brands have joined a month-long boycott of Facebook advertising in a bid to make the social media giant take tougher action against hate speech. Analysing the media discussion around the Stop Hate for Profit campaign, we found that...
by Commetric | Jun 26, 2020 | Blog
With this year’s Pride celebrated primarily online, many brands invested in creative and provocative ways to showcase their support for the LGBTQ+ community. Analysing the media discussion around the celebration, we found that Apple, Netflix, Disney and Nike...
by Commetric | Jun 22, 2020 | Blog
M&A deals during the crisis would enable strong companies to help troubled ones, but some fear they could also compromise competition and innovation. Using the free Commetric COVID-19 Business Impact Tracker, we discovered that while the number of big deals...
by Commetric | Jun 12, 2020 | Blog
The fashion industry is currently focused on crisis management and contingency plans, but many brands have started working on re-thinking the sector in general. Our analysis showed that Ralph Lauren’s CSR effort was the top trending fashion story on social...