by Sofia Tzamarelou | Feb 13, 2024 | Blog
Reading time: 2 minutes Our media analysis reveals that energy companies are missing a prime PR opportunity by focusing on justifying fossil fuel investments rather than crafting a new narrative for green transition. What Commetric found In 2023, amid record...
by Sofia Tzamarelou | Feb 13, 2024 | Blog
Reading time: 3 minutes Energy companies can transcend their ineffective green transition PR efforts by utilising advanced stakeholder mapping to formulate tailored comms strategies. The issue: Our analysis of 5,675 English-language articles around the green...
by Commetric | Nov 6, 2023 | Blog
View a one-page infographic summary of the analysis PR and comms working in the UK fast food sector have focused their efforts predominantly on health-related messages, as fast food continues to maintain its long-standing reputation for being unhealthy, to the extent...
by Commetric | Jul 14, 2023 | Blog
Our media analysis found that the debate around dietary supplements continues to centre on their efficacy, with companies such as Nestlé, Unilever, GNC, and Herbalife adopting proactive PR strategies to address this challenge and communicate the scientific basis of...
by Commetric | Mar 1, 2023 | Blog
Black History Month is an excellent opportunity for brands to celebrate and honour the contributions of Black Americans to our society and culture. Our media analysis around this year’s Black History Month found that It’s essential to amplify diverse voices...
