by Commetric | May 4, 2020
With almost all its airline customers struggling to survive due to travel restrictions and a slump in demand, the aerospace industry has been one of the hardest hit by the coronavirus pandemic. As global airline revenues are now forecast to drop by more than $314bn in...
by Commetric | Apr 22, 2020
Before COVID-19, the financial services industry was experiencing an unprecedented period of growth and prosperity. Despite increasing consumer expectations and the market disruption and competition from fintech players, most banks were stronger than at any period...
by Commetric | Sep 17, 2019
Magnus Hakansson, CEO of reputation analytics firm Commetric, will take part in “Telling Y/Our Story,” the annual digital media event of Intrado (formerly West Corporation), to be held in New York on September 18 and 19. He will participate in a unique...
by Commetric | Sep 2, 2019
The most widely used vegetable oil in the world has recently become a subject of fierce debates, mainly because of its environmental impact. Consumer backlash intensified late last year when UK retailer Iceland focused its marketing campaign on the negative effects of...
by Commetric | Sep 2, 2019
Commetric’s research into social media crises within the fashion industry was quoted in the Financial Times article “How much heat does it take to burn a brand?”. The article analyses how online outrage has made luxury brands more vulnerable than...
