by Commetric | Jun 6, 2024 | Newsroom
Commetric is proud to announce its success at the DataComms Awards 2024, winning both Gold and Silver in the Best Data Insight from an Integrated Campaign category. The awards ceremony, held at The May Fair Hotel in London, recognised excellence in utilising data for...
by Alan Walker | May 28, 2024 | Blog
The financial services industry talks a big game about its use of AI, but our analysis reveals that this talk remains vague and fails to address emerging consumer privacy concerns. The problem: In the UK, 50% of consumers say they don’t feel comfortable with their...
by Christina Arshadi | May 9, 2024 | Blog
To stand out in the overcrowded ESG debate, FMCG companies should focus more on a proactive, positive impact rather than just doing less damage to the planet. The context: In recent years ESG has evolved into a cornerstone of PR efforts for FMCG companies. This has...
by Christina Arshadi | May 9, 2024 | Blog
As the concept of recycling is on the verge of a PR crisis, FMCG brands should refocus their ESG messaging. What’s happening: We all do it. We purchase food and drink items, we see labels like “100% recyclable” or “100% recycled” on the...
by Commetric | Apr 19, 2024 | Newsroom
Commetric is proud to announce its achievements at the SABRE EMEA Awards 2024, where it secured The SABRE Award for Superior Achievement in Measurement and Evaluation for its innovative collaboration with Novartis, alongside two IN2 SABRE Certificates of Excellence....
