by Dimitar Ganev | Jan 10, 2020 | Blog
2019 was another year whose headlines were dominated by Trump and Brexit. However, it was also a year which saw a growing media focus on topics involving corporate social responsibility (CSR). High-profile media outlets got into the habit of scrutinising companies for...
by Commetric | Dec 29, 2019 | Blog
Many consumers, particularly millennials and centennials, have started to perceive beer as stale and unhealthy, which has led to a decline in sales in the face of a growing demand for alternatives. As alcohol is going out of fashion for young generations, some of the...
by Commetric | Dec 13, 2019 | Blog
Single-use plastic has become a central topic for a growing number of high-profile media publications. In line with the increasing focus on broader themes such as climate change and sustainability, the media conversation around plastic pollution is becoming livelier...
by Dimitar Ganev | Dec 6, 2019 | Blog
“Quantum” is quickly becoming a tech buzzword like “AI” or “Big Data”, as a growing number of companies boost their investments in what is largely perceived as the future of computing. The global mainstream media created a real buzz...
by Commetric | Nov 29, 2019 | Blog
While consumer activism has been a well-established practice in the developed economies, the ubiquity of traditional and social media platforms has provided unprecedented intensity and visibility to various movements. Although some primary analyses suggest that...
